Indeed, what the hell is this article?

What’s missing is what a huge difference the media makes. Once you control the media, you basically control the country, as can be seen in Hungary, Poland and Russia. All of these states have put in massive efforts to install their own cronies as media leadership, and you can see this happening in other countries too. Now it’s Italy.

Then on the other hand, you have billionaires that flood the people with cheap tabloid bullshit, of course to paralyze honest debates around things that actually matter (climate change, wealth inequality, etc) and instead refocus the populace on scape goats (LGBTQ rights, abortion, etc).

Far too often, „serious“ media fails to defend against the bullshit, and at some point will also report on these „issues“ as „this is what the country is talking about“. What they are ignoring is that this conversation is deliberately led by bad actors, and by picking it up they are legitimizing their positions.

Then they invite complete lunatics to discussion to provide a „balanced viewpoint“, when there is no balanced viewpoint to be had for certain issues: the earth is round, climate change is happening, and it is our fault. Period. There can be no further discussions on the facts.

The misinformation campaigns are massive, the astroturfing is massive, and is probably happening even here. It is too cheap and works too well to not do it.