I left the headline like the original, but I see this as a massive win for Apple. The device is ridiculously expensive, isn’t even on sale yet and already has 150 apps specifically designed for that.
If Google did this, it wouldn’t even get 150 dedicated apps even years after launch (and the guaranteed demise of it) and even if it was something super cheap like being made of fucking cardboard.
This is something that as an Android user I envy a lot from the Apple ecosystem.
Apple: this is a new feature => devs implement them in their apps the very next day even if it launches officially in 6 months.
Google: this is a new feature => devs ignore it, apps start to support it after 5-6 Android versions
It’s a double-edged sword.
Oculus’ vision was to bring VR to the mainstream. They really didn’t have the cash to make that happen on their own. They were using leftover parts from the mobile and tablet industry to hack together some headsets. It was a good proof of concept, but that was it.
With Meta’s backing they put VR on the map. Others jumped in on it. Without them the Vive probably wouldn’t have happened, nor would WMR. Then the transition to self-contained VR, the Quest but also others like the Pico, the Pimax Crystal and now the Vision pro. I know PCVR is pretty dead now but to me it was more of a transitory phase (and I still use it a lot but wirelessly now). VR was never going to be mainstream if you needed a powerful PC to do it and with all the cable mess.
I don’t think these would have happened without the meta investment. I think it was good for the industry as a whole. However yeah, for consumer privacy it’s not great that it was Meta that did the investment and not someone else (except Google or Amazon which would have been just as bad)
I don’t really view it as a sellout and I was one of the earliest kickstarter backers. Serious money was needed to make it fly.
Very good take, thank you for the insight! You’re more than likely right; they need the money, and it was the best offer (if ill advised …). Industry got kick-started (pun intended), and there was much rejoicing.